ANALYSIS OF COST VOLUME PROFIT ANALYSIS IN PRIVATE HOSPITALS IN INDIA: EVIDENCE FROM CITY CENTRAL HOSPITAL PVT. LTD
T. MANJUNATHA *
Department of M.B.A, Visvesvaraya Technological University BDT College of Engineering, Davangere, Karnataka, India.
RAJINI H. C.
Visvesvaraya Technological University BDT College of Engineering, Davangere, Karnataka, India.
*Author to whom correspondence should be addressed.
Abstract
The study tests stability of cost volume profit analysis in healthcare sector in India. We analyse City Central Hospital Pvt. Ltd’s contribution and break-even analysis to address several questions in the field of managerial planning and decision making. Asset position of the firm is good but the liquidity needs to be improved. We found that the contribution, asset position of the firm is good but the liquidity needs to be improved. The study helps the management to appropriate decision for profit margin and arriving cost per unit. Further study may be undertaken to compare the healthcare industry analysis with foreign healthcare industry.
Keywords: Healthcare services, cost, volume, profit, BEP, contribution, profit volume ratio